Many people think that SEO content writing doesn’t require serious deliberations and its objective is to create low quality SEO content to make backlinks. However, this is far from truth.
Nowadays every content piece that belongs to your business or brand is viewed by Google as your asset. Poor content reflects poor branding and lack of commitment. Content also decides your search engine rankings regardless of the SEO techniques you are employing and that’s the reason why content marketing has become so important.
Content marketing is needed not only for branding but also to gain search engine rankings and to improve traffic on your website. These days, content is not written for search engines, it’s created for the audiences. If your content doesn’t add value or improve the lives of your audiences, it is frowned upon by search engines especially Google.
It is therefore required that you should take content creation seriously and create quality content that is going to benefit in more than one ways. Because of increasing competition, it is very difficult to gain rankings on search engines and that’s probably the reason you should improve the quality of your content and use both intent based keywords along with popular keywords in order to increase your outreach.
Google still considers keywords as pointers to categorize your website and pulls your content on top if the right keyword is included in the title or the body of your content. We can’t ignore the keywords.
It will also increase your visibility and search rankings. Because of increasing competition, you also need to increase the frequency of creating and posting content on your website, on the properties owned by you and also on social media, third party websites and blogs sites.
When it comes to SEO content, both quality and quantity are required to succeed. SEO content shouldn’t be difficult to understand and should be created keeping your audience in mind. It should address the burning queries and problems of your customers and should also contain the right keywords to increase search engine rankings an organic visibility.
If you can’t afford to hire competitive writers to create SEO content, it would be a good idea to hire SEO content writing services, so you don’t compromise on quality and volume of your content. There are many types of content you can choose to create and promote, such as list-based articles, comparison articles, news updates, do’s and don’ts, how-to articles, best practices and tips based articles.
You can try and experiment with different kind of articles and content and observe the kind of feedback such type of content is receiving. You can accordingly design your content calendar and consistently develop SEO content to win the game.
Justwords Consultant 